SOEN unveiled new music video “Deceiver”

The provocative, imperious and engaging Sweden-based metal group SOEN reveal the haunting video for ‘Deceiver’, taken from their fifth album, IMPERIAL, out now via Silver Lining Music.  

Founder members Joel Ekelöf (vocals) and Martin Lopez (drums), along with Lars Enok Åhlund (keyboards and guitar), Cody Ford (lead guitar) and Oleksii “Zlatoyar” Kobel (bass) challenge the problems, issues and emotions in our increasingly frantic world. The outfit exquisitely contrasts the potently heavy yet eagerly dynamic in their latest video ‘Deceiver’.  

The crunchy, metallic groove of ‘Deceiver’ coupled with Ekelöf’s mesmerizing vocals carries a somber sentiment:

“‘Deceiver’ is about battling whatever demons you have and carrying that constant worry on your shoulders, how it can wear you down and make whatever goals you achieve in your life pointless,” explains Lopez.

“It’s about standing up against that negativity within you and trying to keep going even if that negative shadow follows you wherever you go,” adds Åhlund. 

The video is the epic finale in a three-part visual tale set out with previous offerings ‘Monarch’ and ‘Illusion’.

“’Deceiver’ is the last video of the trilogy started with ‘Monarch’ and then followed by ‘Illusion’,” affirms video producer, Daniele Zed Berretta. “Time in the story goes backwards, to show us what happened before, and who the burnt man really is. Beneath it all, lies the concept of mankind repeating the same mistakes over and over again.”  

Check out ‘Deceiver‘ here, and watch the ‘Antagonist’, ‘Monarch’ and ‘Illusion’ music videos here.

In conjunction with the release of ‘Deceiver’, SOEN has partnered up with Macedonia-based artist, Ivana Baloska, on the realization of bespoke hand-crafted jewelry which has been inspired by the band’s latest album. The new range is available exclusively via SOEN’s Official Record Shop here along with the IMPERIAL CD digipak, vinyl album, digital formats and special D2C bundles.

Due to the ongoing restrictions surrounding the COVID-19 pandemic, SOEN postponed the first leg of their IMPERIAL European Tour 2021 until winter 2021. Now, the band are excited to add fourteen new dates in Europe and the United Kingdom. The tour will kick-off in November 2021 in Odense, Denmark. All purchased tickets remain valid for rescheduled dates and tickets remain on-sale. For a full list of confirmed dates,tickets, and additional information, please click here.

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